Bibliography
 
Notes:
This project is intended for personal use only. The facts and figures stated in this project were compiled from various sources in order to ensure the highest possible degree of accuracy and objectivity. Images containing McDonald's symbols and trademarks were borrowed from the McDonald's Corporate website. The following is a list of sources used in the making of this project's web pages.
 
Home Page:
  • "McDonald's Worldwide Corporate Site."
    <http://www.mcdonalds.com>.
 
McDonald's Corporation:
  • "Dow Jones Industrial Average." Dow Jones.
    <http://www.dowjones.com>.
  • Greenberg, Jack. Interview. "McAtlas Shrugged." Foreign Policy 124. May/June 2001. 26-37.
  • "McDonald's Worldwide Corporate Site."
    <http://www.mcdonalds.com>.
 
Big Mac Index:
  • "Big Mac Index." Economist.
    <http://www.economist.com/markets/Bigmac/Index.cfm>.
 
Current Financial Problems:
  • Grainger, David. "Can McDonald's Cook Again?" Fortune. 30 March 2003.
  • "McDonald's Corporate Snapshot." CNN Money.
    <http://money.cnn.com/MGI/snap/5828N.htm>.
  • "McDonald's Worldwide Corporate Site."
    <http://www.mcdonalds.com>.
 
Jack Greenberg:
  • Greenberg, Jack. Interview. "McAtlas Shrugged." Foreign Policy 124. May/June 2001. 26-37.
 
Factors of Success:
  • Cebrzynski, Gregg. "Nostalgic Thoughts About McDonald's Interrupted by New Twist on an Old Add." Nation's Restaurant News. Vol. 33, Issue 26. 28 July 1999.
  • Greenberg, Jack. Interview. "McAtlas Shrugged." Foreign Policy 124. May/June 2001. 26-37.
  • "McDonald's Worldwide Corporate Site."
    <http://www.mcdonalds.com>.
  • Miller, David. "McDonald's is Missing the Mark." Brandweek. Vol. 42, Issue 42. 12 November 2001.
 
McDonald's France:
  • Matlack, Carol and Gogoi, Pallavi. "What's This? The French Love McDonald's?" BusinessWeek. 13 January 2003.
  • "McDonald's France." <http://www.mcdonalds.fr>.
  • "McDonald's Worldwide Corporate Site."
    <http://www.mcdonalds.com>.
  • Pulp Fiction. Dir. Quentin Tarantino. Perf. John Travolta, Samuel L. Jackson, Bruce Willis, and Uma Thurman. Walt Disney Video, 1994.
 
Cultural Adaptations:
  • "Delicious Irony; McDonald's in France." The Economist. 27 April 2002.
  • Greenberg, Jack. Interview. "McAtlas Shrugged." Foreign Policy 124. May/June 2001. 26-37.
  • Matlack, Carol and Gogoi, Pallavi. "What's This? The French Love McDonald's?" BusinessWeek. 13 January 2003.
  • "McDonald's Worldwide Corporate Site."
    <http://www.mcdonalds.com>.
 
Success Story:
  • "Delicious Irony; McDonald's in France." The Economist. 27 April 2002.
  • Greenberg, Jack. Interview. "McAtlas Shrugged." Foreign Policy 124. May/June 2001. 26-37.
  • "McDonald's France." <http://www.mcdonalds.fr>.
  • "McDonald's Worldwide Corporate Site."
    <http://www.mcdonalds.com>.
 
Cultural Concerns:
  • "Ministère de la Culture et de la Communication."
    <http://www.culture.fr>.
 
José Bové:
  • Dailey, Patricia, et al. "After Bombing, McDonald's Says Enough Already." Restaurants & Institutions. Vol. 110, Issue 15. 1 June 2000.
  • "Delicious Irony; McDonald's in France." The Economist. 27 April 2002.
  • Greenberg, Jack. Interview. "McAtlas Shrugged." Foreign Policy 124. May/June 2001. 26-37.
  • Karon, Tony. "Why Courts Don't Deter France's Anti-McDonald's 'Astérix'." Time-Online Edition. 15 February 2001.
  • "The French Farmers' Anti-Global Hero." The Economist. Vol. 356, Issue 8178. 8 July 2000.
 
Catherine Schmitz:
  • Schmitz, Catherine. Personal interview. 17 April 2003.
 
Jean-Marie Le Pen:
  • Judt, Tony. "America's Restive Partners." The New York Times. 28 April 2002: p15.
  • "Site Officiel de Jean-Marie Le Pen."
    <http://www.lepen.tv>.
  • "The Center Holds in France." Editorial. The New York Times. 6 May 2002: A20.
 
Return to Home Page